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Digital Shoppers
Overall
Digital Buyers
Digital Shoppers
Mobile
Mobile Buyers
Mobile Shoppers
by Age
Digital Buyers, by Age
Digital Buyer Penetration, by Age
Digital Buyer Share, by Age
by Sex
Digital Buyers, by Sex
by Generation
Digital Buyers, by Generation
by Race/Ethnicity
Digital Buyers, by Race/Ethnicity
Digital Buyer Penetration, by Race/Ethnicity
Digital Buyer Share, by Race/Ethnicity
by Device
Mobile Buyers, by Device
Mobile Shoppers, by Device

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Source & Notes
Data Table